Friday, 9 July 2010

Best If Viewed By December 2013

With the avalanche of video and technology that's plowing through the consumer marketplace, is there a chance that the broadcast market will survive? As the upfront market wraps up, advertisers will spend billions on broadcast, cable and syndication programming. But as we all know, agencies and clients are preparing to invest in "video" as well -- not VOD, and not podcasting per se -- but specifically online video.

Read more